Creative Community

Second Wind

Serving thousands of agency principals and employees in North America and several foreign countries, Second Wind is a powerful information resource designed with one thing in mind—helping smaller and midsize advertising agencies, design firms and related businesses to be better. 

Chosen for built-in adaptability and scale, arPlatform + arTeam provides on-demand creative controls—access and usability—essential to driving Second Wind's continued growth. Hi-touch branding, publishing, data collection, and community capabilities enable Second Wind to deliver an inclusive creative experience, fostering engagement and membership opportunities through public and private content marketing, events, seminars, and publications as well as products and services.

Second Wind's online database; member lists plus original and curated content, form the keystone of their digital business and creative community, empowering organizations to join and benefit from exclusive, online member forums, directories, industry research, news, archives, and other related media and services managed and delivered together with arPlatform + arTeam.

arPlatform + arTeam is celebrating over 10 years together with Second Wind.

Service Overview

  • Technical consulting and requirements development,
  • Design review for arPlatform implementation,
  • arTeam design-to-web implementation,
  • Public forms for signup, event registration, products and events,
  • Private forms for member profiles, directories, and marketplace listings
  • Members-only content, access and rules for sharing and viewing,
  • Administrator members dashboard and reporting capabilities,
  • Data management, arCommunity, and arCommerce setup,
  • arPlatform Onboarding; website training and support.