Creating Better Margins


Forms, Function, and Meaningful Data


Whatever your needs, from prospecting new opportunities to accepting event registrations, AR5 Forms have got you covered with powerful records management tools, import and export features, and a variety of presentation options. You can leverage APIs to sync with third-party databases, implement campaign tracking codes with hidden fields, and increase creative value using design-friendly front-end development tools such as JavaScript and jQuery. With Forms in AR5, you have everything you need to turn data into ...

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AR5's Data Module is a display engine that powers a variety of on-page presentations for large datasets. Drag and drop a spreadsheet into AR5, and it will automatically generate AR5 records based on your data that you can then view, manage, and edit in place using our suite of records tools. You can also use data submitted by users through forms on your website. Once you've got your records, you're ready to ...

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Serve up sizzling sliders for appetizing websites—hold the code.


AR5's all-new, reimagined Gallery offers a rich menu of presentation options, from dynamic hero sliders and image carousels to slideshows with thumbnails. Always responsive, AR5 Galleries optimize content for audience and device. You can use images, SEO-friendly real text, and video embeds in your galleries, and you can single-source your content for a variety of presentations across multiple pages. And with great controls for layout, transitions, delay, and optional thumbnails & navigation, you can create ...

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Create. Communicate. Convert.

Organic search engine optimization (SEO) is built into the bones of AR5. With plug-and-publish page info controls, you can easily fill out the custom meta content your site needs to compete: HTML titles, descriptions, keywords, and elegant URLs. These otherwise code-level edits are a breeze in AR5, decreasing the cost of increasing visibility. For analytics, AR5's new Activity dashboard provides high-level KPIs (page views, sessions, logins, form submissions, and searches), allowing ...

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AR4 users, now is a great time to upgrade to a responsive website and AR5!


The number of mobile users on the Internet is increasing every day, and the variety of mobile devices is constantly expanding. Modern websites need to be ready for whatever screen size is thrown at them, and responsive web design (RWD) is the answer. Responsive websites adapt to the size of the screen that's displaying them, so they look and work great on every device.

AR5 is responsive by design. Thanks to its innovative Live ...

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As designers we balance layout with margins, creating white space to guide interactions and usability.  

As marketers we analyze margins by time and performance, time-to-market and anticipated returns.

As agency owners we seek margins, the difference between profit and loss, for growth and stability. 

Read on to learn how Agency of Record is creating better margins for agencies and clients.